Corporate event marketing: are you doing it well?

A checklist for attracting exhibitors, audiences and sponsors and creating successful events.
From access control to the virtual concierge

What if your check-in and access control system, as well as being accurate, reliable and fast, became an attentive digital butler for every attendee at your next event?
Event marketing and promotion

How do you build a communication and promotion strategy for events that drives registrations and attendance?
Event gamification:
what it is for and how to do it

Practical suggestions for turning a “must” of the events world into a strategic asset.
Marketing through engagement

Three ways to make an already very powerful tool even more powerful, with no magic involved.
How to get more value from sponsors and exhibitors at an event

Four ideas for making the most of the potential of sponsors and exhibitors.
Gamification is a serious game

How we can use gamification in the events world to produce concrete results.
Do virtual trade fairs really exist?

A lot of people have been asking us lately. Driven by the changes forced by the coronavirus epidemic, many event organisers have found themselves prompted or…
Can virtual events be as effective as physical ones?

A quick answer to the question we are being asked more and more often lately? Yes, it can be done — and without losing your mind.
How to present an event to your audience

Which tools can help you tell the story of an event and attract attendees? Let’s look at a few.