Artificial intelligence at events: where does our data end up?
Artificial intelligence is transforming event planning, but it also raises questions — such as those around collecting and processing data — that need care. So what should you do?
Event gamification in the age of artificial intelligence: how to use it well
The strategic use of games in the events world is essential for anyone who wants to create enthusiasm and engagement and produce results. How can we use gamification so that it is increasingly an asset and not a cost? And what can artificial intelligence contribute?
What an event app is for if you organise MICE events
For years apps were the revolution of the events world.
Then they almost disappeared, the way gadgets go out of fashion.
We still think they are strategic assets, for at least three good reasons.
Why use an event app?
Anyone who thinks event apps are just gadgets is wrong
and is leaving a lot of money on the table.
Event marketing and promotion
How do you build a communication and promotion strategy for events that drives registrations and attendance?
How to encourage networking at events
When people attend events, they are increasingly looking for opportunities to enrich their network of contacts and relationships. So here are three ways the event itself can help them do that, and earn its reputation as a successful event.
Why and how to create personalised journeys for MICE events
Maximise the impact of your MICE events through technology applied to personalising experiences.
What good event management software looks like
Practical, secure, efficient: good event management software certainly has to be all of this. But is it enough in an events world that is ever more competitive and demanding? Perhaps something more is needed, starting with three things.
What makes a great event last: the Sanremo lesson
Or: three things you can learn from the Sanremo Festival if you are organising, or about to organise, a hybrid event.
Running corporate events well: the many ways management software makes a difference
Organising corporate events demands great attention to detail and effective resource management. Good event management software can become a valuable ally in saving time and energy without losing sight of the quality of the experience you want to create. How? Let’s take a look.