Why artificial intelligence will not take your job (or ours)

Why artificial intelligence can provide great support to event planning and management, but cannot yet replace the professionals in the industry.
Case study: Molteni &C, a high-attendance luxury experience at Milan Design Week 2025

How SharEvent supported Molteni &C in managing over 30,000 registrations and 22,000 multi-location check-ins during MDW25.
What does it take to run perfect events?

Good ideas, a professional team and great organisational skill, certainly. But also a good set of tools. How do you find them?
How to measure the success of a corporate event: KPIs and analytics

Strategies and metrics for monitoring and improving event performance.
Event app or event management app?

A practical guide to choosing the right tool for your next event.
Three questions to ask before choosing event management software

In an ever more crowded landscape, finding the right answer can be difficult but not impossible. Especially if you start from the right questions.
What good event management software looks like

Practical, secure, efficient: good event management software certainly has to be all of this. But is it enough in an events world that is ever more competitive and demanding? Perhaps something more is needed, starting with three things.
Virtual exhibition area: how many ways can it help you?

Three reasons why you should give your event a virtual exhibition area.
Access control apps: how to choose the right one

A guide to choosing the right access control app for events.
Guest List app: three ways to get the most from it

Apps for managing event guest lists are an essential resource for organisers, but how do you use them well? Here are three suggestions for turning any guest list app into a strategic asset for your next event.